Architectural Design

The Mexican pavilion’s design represents a kite forest. In order to select the best design, ProMéxico opened a National Public Contest on January 5th 2009.

The contest received 490 architect registrations and it was estimated that 500 individuals would participate. Also, 156 design proposals were received. The project submission procedure was certified by a Notary Public.

The winner was selected by a jury that included renowned architects and experts in museography, such as:

1. Dr. Gerardo Estrada Rodríguez. General coordinator of Cultural Development at the National Autonomous University of Mexico (UNAM) and director of the National Institute of Fine Arts (INBA). He was elected as chairman by the members of the Jury.
2. Architect Carlos Mijares Bracho. Recipient of the National University Award and member emeritus of the National System of Art Creators.
3. Architect Sara Topelson Friedman. Assistant secretary of urban development and land management, SEDESOL.
4. Architect Felipe Leal. Director of the Architecture Department and coordinator of special projects at the National Autonomous University of Mexico.
5. Architect Mario Lazo. Recipient of the Ecotourism Architecture Award 2008.
6. Miguel Fernández Félix. Director of the National Art Museum.
7. Eduardo Seldner Ávila. General commissioner for the Mexican pavilion in this expo.

The members of the Jury selected the top three proposals and announced their decision on March 20th. The selection process was also certified by a Notary Public. The winning proposal was submitted by SLOT, an architect firm from Mexico City. SLOT's team members are Mónica Orozco, Moritz Melchert, Juan Carlos Vidals, Israel Álvarez, Mariana Tello and Edgar Ramírez.